Most businesses now understand the importance of a strong presence online. After all, over 90% of customers are found online. Some business owners and marketers, however, think that all it takes to tap into the vast online market is putting up a website and then periodically uploading content on it. They then soon find themselves lagging behind their competitors and contending with significant losses. This is primarily because website designing is not a one-off service.
The interaction between your business and a company offering web design services in Mountain Home, Arkansas will be a long-term one. This guarantees that your digital marketing efforts benefit from the various changes and advancements that make part of modern website design.
One of the ever-changing web design elements is navigation. This determines the ease with which clients browse your site and consequently, their user experience and your site’s conversions. The following are the currently trending types of navigation menus for websites.
Hamburger Menus
These menus are the most popular today. They are subtle, stylish, dynamic and mobile-friendly. Hamburger menus make a perfect fit for websites with a geometric feeling. They are made of three structured lines that link to various elements on your page. The menus open up your site’s full-screen window and skillfully balance texts and images on your without overcrowding your landing page.
Slide-Out or Drop-Down Menus
These are generally placed on the left side of your website’s screen though they can be placed anywhere. Like hamburger menus, slide-out menus are picked because of their compact size and handiness, which makes them mobile-friendly. The menus are bolstered with visual clues presented using icons or text. They are generally used with horizontal navigation, allowing your users to jump to different sub-sections. Slide-out menus are beneficial for websites with considerable content.
Interactive Menus
These are the best choice for websites with virtual talks, interactive videos and static scenes. The navigation menus make the site elements more engaging, intricate and impressive. Unfortunately, not all devices and browsers support interactive menus. Therefore, they might hurt your user experience to some extent.
Dot Menus
These are meant for single-page websites. Dot menus comprise several dots on the right or left side of a user’s screen. Each dot represents a particular section of your website’s page and is highlighted to indicate a user’s position when on your page. Dot menus are easy to use, supported across different browsers and devices and make the perfect complement for those aiming for a minimalist look.
Nothing will spell doom for your digital marketing faster than issues with your site’s navigation. As you update your content and other elements on your page continually, you should ensure they do not affect the ease of your site’s navigation. Routine tests are carried out by website designers to guarantee that the above navigation menus still work for your site as you grow. There are different free tools online for assessing your navigation. The metrics, however, will not do much for your website and bottom line without an expert designer’s input.