Marketing Strategy
Digital Marketing

Affordable Marketing Strategies You Can Use

When you run a business, it is important that you find customers. The best way to do that is by running a proper marketing campaign. The problem is that it can have a high cost. But thanks to modern technology, there are several marketing options out there that even small businesses can use. Here are […]

Data Breaches
Technology News

Many Data Breaches Happen Due to Inside Jobs

For the past years, data breaches are becoming norms than exceptions. Breach Level Index revealed more than 14 billion data records had been stolen or lost since 2013. That means every day, businesses lose an average of 5 million records. That’s about 68 breached data records per second. These cybercrimes are expensive—in fact, too costly

office employees
Digital Marketing

Transitioning to the Field of Market Research

You’re working for a brand design studio based in Phoenix, Arizona. You’re one of the leads in the creative department. You’ve worked on visuals for websites, large format signages, book covers, product labels, and other similar projects. You love your work, using the tools available, and working with fellow creative people. But it’s something that

CDs and shredded paper
Uncategorized

The CD Isn’t Dead: Why Discs Are Far from Being Obsolete

The advancement of technology has been both a boon and a bane for businesses. When DVDs came into existence, VHS tapes soon became a thing of the past. When Netflix and video streaming came into existence, video rental firms lost customers and had to close shop. Now, with music streaming becoming the main method to

Remote Jobs
Uncategorized

Remote Jobs: Why You Should Free Yourself from an Office

The experience of working in an office has changed so much these past few years. Back then, people relished the idea of waking up bright and early in the morning to heading to the office and do some work. Working in an office felt more like a lifestyle upgrade than just simply building a career.

elderly woman with a nurse
Uncategorized

Expanding Your Home Care Business: Four Key Takeaways

In a world where diversity is being embraced, and everyone can have a voice on the internet, through social media, there is still one thing that unites us – time. From America to China, whether you’re rich or poor, young and old, everyone gets the same 24 hours a day. And among other things, that

business owner
Uncategorized

Managing From Home (Or Elsewhere): Tips for Small Business Owners

It’s important to keep a close eye on your business, especially if it’s just starting up or still growing, which is why most small business owners and/or managers are oftentimes seen being the first to go in and the last to go out of their small business’ office or shop. However, certain circumstances could prevent

businessman on call covering his ears
Uncategorized

Noise Pollution: How Does It Affect Your Health?

Noise has become embedded in people’s daily lives so much that some find it even more unsettling when they’re in a very quiet place. Think about it; if you’ve been living in the city most of your life, you’ll probably find it uncomfortable going to a small town where the loudest sounds you’ll hear are

man typing while inside the server room
Technology News

Your Basic IT Network: The Core Elements that Matter

The modern data network is now an essential component of all industries and businesses. It proves crucial in making the right choices, keeping track of your progress, and reaching out to clients. However, when most people put together their IT department, they assume all they need is a few computers and internet connectivity along with

Doctor in hospital using a digital tablet
Digital Marketing

Digital Marketing for Medical Practice

Medical practices, like other types of enterprises, need efficient marketing to boost profitability and build a good public reputation. Accordingly, in healthcare marketing, various methods are sought for fostering connections with current patients and advertising services to gain prospects. If you own a small medical business, whether it is an overall healthcare establishment, dental clinic,

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